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Post by account_disabled on Jan 11, 2024 3:54:05 GMT
3. Use descriptive and meaningful content To make your B2B website as comprehensive as possible, your content should be descriptive but meaningful. Use concise language that makes it easy to read and avoids unnecessarily complicated jargon. Headings should also be clear enough to convey the content succinctly, so steer clear of empty words. Also, the link should be descriptive to help screen Canada Phone Number List reader users. Adapting language and content for people with cognitive problems or dyslexia does not need to take away from the experience of other visitors; it simply provides an inclusive experience for all your potential customers. 4. Providing transcriptions and captions of multimedia and visual content Multimedia content enriches user engagement and has a valid purpose on B2B websites, so make sure it's both inclusive and accessible. For example, when embedding audio content, it is important to add transcriptions. First, it helps users with hearing impairments. Second, it provides an alternative way for all users to access your content. Anyone who visits your website can choose to read instead of listen based on their personal preference. important for video content. They make videos more accessible to the hearing impaired and can improve understanding and engagement. Research shows that more and more people are turning on subtitles even if they are not hearing impaired. Transcripts and Captions Image source .
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